Your capabilities may lead the marketplace, but without a marketing strategy you can’t reap the rewards of your hard work and great ideas. The key to your growth is building a marketing plan that you can execute internally, or with an agency to drive sales and build your lead funnel. Without it, you’ll be unknown to the market.
The big picture of your business growth needs to be marketed inside your unique ability. New North has helped dozens of businesses develop marketing strategy and plans that bring out their expertise to the marketplace through an inbound content marketing strategy, driving more leads with less work.
What is Marketing Analysis and Strategy?
Driving traffic, gaining attention, building engagement, and converting leads are all part of a complete marketing plan that can tactically lead your budgeting and activity for 18-36 months. In addition, we are experts at translating expertise to the buyer in ways they can understand and buy, which will help with your overall conversion and attraction of the right customers.
Why Marketing Analysis and Strategy Work
With the volume of customer data available, making decisions about your business should be easier than ever with the right marketing consultant.
1. The Right Marketing Strategy Attracts Business
From day one, New North will help you develop the right marketing plan for your business to reach the right customers. If there is one thing we hate, its tactless spending and efforts in marketing that don’t have return. We look at all aspects of your business, from operations and sales, all the way to the way you deliver your product or service to make sure your marketing strategy takes advantage of all you have to offer your potential customer.
2. Marketing Strategy and Analysis Ends Bad Decisions
Most business do not have the tools in place for marketing analysis, and make decisions based on their gut vs the data they have. Frustration and personal agendas dominate big decisions that don’t really focus on results, but power and budgets. Your marketing needs to deliver real results and you need the right data to do it.
3. Marketing Analysis Gives You the Power of Data
Organizing your data into a logical and accessible format can give marketers and owners real power in making decisions for true growth based on the customer. New North’s team of data scientists and marketing consultants can help you process your site traffic, user transactional data, or demographic data to create detailed buyer personas, channel reports, or year-end reporting on your marketing activities.
Using the power of your data to inform your decisions will transform your position and effectiveness of your marketing.
We work to find out where you are and identify areas of need, for your customers and for your business.
We chart the best path toward growth, crafting your message and distributing it via carefully selected channels.
We generate qualified leads, continually working to optimize our results as your company continues to grow.
Lift in Sales
With New North’s Marketing Strategy and Analysis services, you get:
Website Traffic Analysis
Marketing Automation Analysis
Customer Purchase Data
Predictive Churn Analysis
SEO Traffic Analysis
Customer Surveys and Persona Development
HOW Marketing Analysis and Strategy FIT INTO YOUR MARKETING JOURNEY
Content creation is an important step in reaching customers and creating marketing growth – but there are more steps to the journey.
At New North, we offer complete and customizable marketing packages based on your unique needs. Based on our years of expertise, we’ve created the Marketing Growth Guideposts to help you identify where your marketing is now, and what steps you can take next – all to help you reach your next level of growth as efficiently as possible. Are you ready to reach your next level of growth?
New North helped us understand our product from the consumer view point and put that into an engaging presentation.
– Jon Anderson, Loyaltap
Schedule a Free
Let us do a free 15-minute No-Pressure Marketing Conversation for you on how to transform your company’s product or service in to a successful marketing strategy to grow your sales. Complete the form and we’ll respond right away to schedule an appointment.
ON OUR CALL WE’LL DISCUSS:
Discuss your challenges with a marketing professional
Validate your thinking or concepts on solving the problem
Get a feel if New North is right for you
Take the first step towards marketing growth today.