You Need to Look Good. Period.

Today’s marketplace is full of competition. How do you stand out from the crowd?

The answer lies in a clear value proposition, offering and strategy to the market. But what helps sell that information is compelling marketing collateral that communicates clearly and effectively with your idea client.

That is the power of marketing collateral.

What is Marketing Collateral?

Marketing collateral is any piece of printed or otherwise branded material that helps in the sales process. It helps market your business to your potential customer.

Why Do You Need Marketing Collateral?

Many people would argue that you don’t need collateral, and in some case that is true. But when you start to loose to competitors that have great collateral that song quickly changes. Here are the two reasons that typically come up.

1. Your sales appointments are short

You need something compelling to leave behind, and Word docs, with some clip art don’t cut it. Bright, clear graphics with content that really connects with your prospect can lead the charge in the post-appointment review.

2. Your level of professionalism matters

Most business do not have great looking collateral, so when you show up with really well done collateral, you stand a part. You will be seen as more professional, more thought out and composed in your marketing approach. This accelerates trust in the buying process.

We work to find out where you are and identify areas of need, for your customers and for your business.

We chart the best path toward growth, crafting your message and distributing it via carefully selected channels.

We generate qualified leads, continually working to optimize our results as your company continues to grow.

Service Results

  • 68

    Hot Leads

  • 11%

    Lift in Sales

  • 60%

    Funnel Completion

New North can help you create:

  • Sales Sheets
  • Brochures
  • Tradeshow Booths
  • Business Cards
  • Promotional Items
  • Tradeshow Strategy
  • Event Promotions


Marketing collateral is an important step in reaching customers and creating marketing growth – but there are more steps to the journey.

At New North, we work with growing companies to fill there marketing needs. We do this through a fully integrated marketing services partnership that allows us to do the strategy, planning, and execution, and allows you to focus on what you do best, running a company. As scaleable engagement, New North works within the budget you have to reach your goals and can grow as your marketing needs and budget grow as well. And even though we might plan in quarterly engagements, you can cancel at anytime.

What are you waiting for?


I credit our newsletter and social media campaign for keeping us visible and relevant in a very challenging economic time. I would recommend New North to anyone looking for someone to help them with their marketing. They will help you get and keep good customers!

– Terri Ammerman, The Ammerman Experience

Schedule a Free
Marketing Consult

Let us do a free 30-minute No-Pressure Marketing Consult for you on how we could help transform your company’s product or service in to a successful marketing strategy to grow your sales. Complete the form and we’ll respond right away to schedule an appointment.


  • A full audit of your online marketing
  • Discuss a sketch of our marketing approach for you
  • Get a feel if New North is right for you

Take the first step towards marketing growth today.