Episode 2: Is Email Dead?

Show Notes


In this week’s episode, Jake and Jon discuss email’s viability as a marketing platform, and debate another tough topic: has spam killed email? Jake argues that it may be – Jon gives counterpoints.

Then, Jake and Jon take a look at a few of the subject lines in their inboxes and guess whether or not the other would have opened each one.

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This Week’s Topic:

Is Email Dead?

Discussion

  • Will something replace email in five years?
  • Is email dead?
  • Is email destined to be lost in spam?
  • Is sending email “spammy”?
  • Are email metrics too low?
  • Can email actually lead to sales?

Additional Resources

In our opening, we mention this article from Inc.:

Why Email Will Be Obsolete by 2020

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