WLR Automotive Group is a leading provider of car care services across the Maryland area. From maintenance services, to car washes, to repair, WLR offers car owners the services to keep their vehicles running smoothly – but their website’s traffic hadn’t reached its top gear. They knew that a targeted pay-per-click campaign could provide the boost they needed. That’s where New North came in.
New North worked with WLR Automotive Group to design a pay-per-click campaign designed to reach local car owners, generating awareness and conversions related to their service needs. The results were over 200K impressions and a high rate of engagement, reflected in a 3.195% click-through rate.