We know what it takes to grow your biotech firm.

It’s better marketing. For biotechnology companies, that means two things:

1. Communicating Your Value More Clearly

Biotechnology is complex.

The jargon that you fluently use to explain your expertise requires decades of experience to comprehend. Many of your prospective clients are not native speakers of that language. They can’t fully understand your technical expertise, which means that they can’t fully understand your value, either.

On top of that, biotechnology offerings are often new to the market, which means there is an increased hurdle to gaining trust.

2. Reaching the Right Audience

If you are communicating well (by distilling your message, or because your contacts have a technical background and speak your language), it’s difficult to find an audience to speak clearly to.

There is a specific set of people who will use your biotechnology offerings or invest in your firm. You need to reach that niche. It’s difficult to identify the digital spaces where reaching them is effective, and you can’t afford to waste money by targeting messages at people who have no buying interest.

Our Solution

And, at the end of the day, biotechnology firms are built to provide cutting-edge biotech solutions – not to market themselves.

Consequently, marketing can become an afterthought. But, marketing is essential to growing as a biotech firm. Don’t let yours fall apart.

We offer a full-service marketing department, at your disposal, with deep experience in the biotechnology industry. Working with us can help you to:


Translate the technical complexity of your offerings into clear value that prospective clients will understand.


Identify and effectively market in the spaces where prospective clients live so that your message reaches the right eyes.


Establish your biotechnology firm as a trusted leader within your industry by honing your brand identity.

What Makes New North so Different?

With so many firms out there, how do you choose the right one?

Not every company is right for New North, but if you are looking to grow your company and build an enduring sales and marketing machine, it's time we talk. These are the things that define our unique approach.

Just-Right Pricing

No long term contracts and a 30-day cancellation policy.
Our engagements are agile, meaning we can expand and contract based on your marketing goals. You're in the driver's seat.

You're Always In the Loop

We work as one team, always in sync.
You will see our progress weekly, and planning and pricing are open. You're in the loop as much as you'd like to be.

B2B Expertise

You're not building transactions, you're building relationships.
You need a sales and marketing process that can move thousands of dollars of value in each transaction and build your company the right way.

when it comes to leading-edge inbound marketing strategy and execution we turn to Tobin and his NewNorth team, who take digital marketing for lead generation and sales to a whole new level.

– Tom Condant, Studio 105

Ready to Put an End to Marketing Confusion?

Start by Scheduling a Meeting No pressure, just a consult
We Create a Marketing Plan for Your Goals You Decide If It's Right for You
We Lead the Charge for Your Marketing We Work, You Get the Results

What’s It Like Working with New North?

We’ve designed our processes around transparency and a commitment to results. Each process component has been built over years of experience to support those goals. When you follow our lead, you’ll be walking a proven path.

Dedicated Point of Contact

No flip-flop, no B-team. Because we’re an agency focused on B2B, each of our account people are immersed in the industry trends. You have consistent, anytime-access to your team.

Efficient Meetings and Schedules

We don’t like to waste time, especially our clients’. With consistent meeting times, we’re always on time and organized to make the most of each meeting. And, we keep the trains running on time with our work plans that let you relax.

Nothing is Out of Scope

Our entire team is here to serve you. Your engagement size does not limit your services. Simply put, every client gets our best – nothing less. And, whatever we can do for you, we will.

Insight Beyond Marketing

We bring much more to the table than tactics. If we can help shape your marketing, business, or strategy with our experience and expertise, we will. Your success is our success.

Don’t Let Your Business Stagnate.

You’ve needed marketing to help grow your business but you’re not sure what to do.
The marketplace is moving and your next opportunity to grow is quickly within reach as soon as you start.
Don’t let the vision you have for your business pass you by.

A simple, free conversation can change your company today.

Schedule a Free
Marketing Consult

Let us do a free 30-minute No-Pressure Marketing Consult for you on how we could help transform your company’s product or service in to a successful marketing strategy to grow your sales. Complete the form and we’ll respond right away to schedule an appointment.


  • A full audit of your online marketing
  • Discuss a sketch of our marketing approach for you
  • Get a feel if New North is right for you

Take the first step towards marketing growth today.